Search Engine Optimization Specialist

𝐇𝐢𝐫𝐢𝐧𝐠: Search Engine Optimization Specialist — 𝐋𝐚𝐡𝐨𝐫𝐞 (𝐎𝐧-𝐬𝐢𝐭𝐞)

 Shift: 8:00 AM – 4:00 PM (Pakistan Time)

We’re looking for an SEO specialist who can own strategy end-to-end, blend technical SEO + semantic SEO + off-page excellence, and adapt for AI-driven search (AI Overviews/SGE) to drive measurable growth.

𝐖𝐡𝐚𝐭 𝐲𝐨𝐮’𝐥𝐥 𝐝𝐨

Lead full-funnel SEO strategy aligned to business goals.

Run technical audits & fixes: CWV, crawlability, structured data, mobile speed.

Drive entity-based optimization to build topical authority & E-E-A-T.

Optimize for AI Overviews/SGE and modern SERP features.

Lead off-page: quality backlinking, digital PR, brand mentions.

Partner with content/design/dev for UX + SEO synergy.

Research keywords & entities; guide internal linking & content architecture.

Own Local SEO: GBP, citations, location schema, NAP consistency.

Build/maintain schema (FAQ, Product, Service, Review, LocalBusiness).

Set up and validate tracking (GA4, GTM, GSC) and turn data into actions.

Cluster keywords semantically; optimize metadata, headings, internal links & images.

Ensure content follows semantic SEO best practices.

𝐖𝐡𝐚𝐭 𝐲𝐨𝐮’𝐥𝐥 𝐛𝐫𝐢𝐧𝐠

3–5 years hands-on experience across technical, on-page, off-page & schema.

Proven agency background and AI Overviews/SGE strategy experience.

Tools: GA4, GSC, GTM, SEMrush, Ahrefs, Screaming Frog (+ entity/schema tools).

Local SEO expertise (GBP, citations, NAP).

Analytical mindset; confident English communication & stakeholder presentations.

CMS: WordPress, Shopify, Webflow.

Proactive, adaptable, and curious about AI-led search.

𝐍𝐢𝐜𝐞 𝐭𝐨 𝐡𝐚𝐯𝐞: ChatGPT/Gemini/Perplexity/Copilot; plugins (SEO Minion, Detailed, Keywords Everywhere, Conductor); certifications (GA4, GSC, SEMrush).

𝐘𝐨𝐮’𝐥𝐥 𝐮𝐬𝐞: GSC, GA4, GTM, SEMrush, Screaming Frog, Ahrefs, JSON-LD/schema tools, GBP Manager, citation tools, ClickUp, Slack, Yoast/Rank Math/AIOSEO.

𝐇𝐨𝐰 𝐰𝐞 𝐦𝐞𝐚𝐬𝐮𝐫𝐞 𝐬𝐮𝐜𝐜𝐞𝐬𝐬

Growth in organic traffic & rankings.

Improved backlink quality & domain authority.

Reduced crawl errors; stronger Core Web Vitals & CTRs.

Consistent pipeline of high-quality backlinks and content improvements.

𝐀𝐩𝐩𝐥𝐲 𝐧𝐨𝐰: Send your CV to nabeel@superior.edu.pk