Search Engine Optimization Specialist

๐Ÿ“ Locations: LahoreActive

๐Ÿ‘จโ€๐Ÿ’ผ Roles: Search Engine Optimization Specialist

๐Ÿ‘จโ€๐Ÿ’ผ Experiences: Experienced Required

๐Ÿ—“ Posted: 2025-11-05

โณ Expires: 2025-11-19

๐‡๐ข๐ซ๐ข๐ง๐ : Search Engine Optimization Specialist โ€” ๐‹๐š๐ก๐จ๐ซ๐ž (๐Ž๐ง-๐ฌ๐ข๐ญ๐ž)

ย Shift: 8:00 AM โ€“ 4:00 PM (Pakistan Time)


Weโ€™re looking for an SEO specialist who can own strategy end-to-end, blend technical SEO + semantic SEO + off-page excellence, and adapt for AI-driven search (AI Overviews/SGE) to drive measurable growth.



๐–๐ก๐š๐ญ ๐ฒ๐จ๐ฎโ€™๐ฅ๐ฅ ๐๐จ

Lead full-funnel SEO strategy aligned to business goals.

Run technical audits & fixes: CWV, crawlability, structured data, mobile speed.

Drive entity-based optimization to build topical authority & E-E-A-T.

Optimize for AI Overviews/SGE and modern SERP features.

Lead off-page: quality backlinking, digital PR, brand mentions.

Partner with content/design/dev for UX + SEO synergy.

Research keywords & entities; guide internal linking & content architecture.

Own Local SEO: GBP, citations, location schema, NAP consistency.

Build/maintain schema (FAQ, Product, Service, Review, LocalBusiness).

Set up and validate tracking (GA4, GTM, GSC) and turn data into actions.

Cluster keywords semantically; optimize metadata, headings, internal links & images.

Ensure content follows semantic SEO best practices.


๐–๐ก๐š๐ญ ๐ฒ๐จ๐ฎโ€™๐ฅ๐ฅ ๐›๐ซ๐ข๐ง๐ 

3โ€“5 years hands-on experience across technical, on-page, off-page & schema.

Proven agency background and AI Overviews/SGE strategy experience.

Tools: GA4, GSC, GTM, SEMrush, Ahrefs, Screaming Frog (+ entity/schema tools).

Local SEO expertise (GBP, citations, NAP).

Analytical mindset; confident English communication & stakeholder presentations.

CMS: WordPress, Shopify, Webflow.

Proactive, adaptable, and curious about AI-led search.


๐๐ข๐œ๐ž ๐ญ๐จ ๐ก๐š๐ฏ๐ž: ChatGPT/Gemini/Perplexity/Copilot; plugins (SEO Minion, Detailed, Keywords Everywhere, Conductor); certifications (GA4, GSC, SEMrush).


๐˜๐จ๐ฎโ€™๐ฅ๐ฅ ๐ฎ๐ฌ๐ž: GSC, GA4, GTM, SEMrush, Screaming Frog, Ahrefs, JSON-LD/schema tools, GBP Manager, citation tools, ClickUp, Slack, Yoast/Rank Math/AIOSEO.


๐‡๐จ๐ฐ ๐ฐ๐ž ๐ฆ๐ž๐š๐ฌ๐ฎ๐ซ๐ž ๐ฌ๐ฎ๐œ๐œ๐ž๐ฌ๐ฌ

Growth in organic traffic & rankings.

Improved backlink quality & domain authority.

Reduced crawl errors; stronger Core Web Vitals & CTRs.

Consistent pipeline of high-quality backlinks and content improvements.


๐€๐ฉ๐ฉ๐ฅ๐ฒ ๐ง๐จ๐ฐ: Send your CV to nabeel@superior.edu.pk


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