Hiring " PPC Expert " at Now Software (Pvt) Limited

𝐋𝐨𝐜𝐚𝐭𝐢𝐨𝐧: Gulberg Greens, Islamabad
𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞: 5 years
𝐓𝐢𝐦𝐢𝐧𝐠𝐬: 10 am to 7 pm

𝐊𝐞𝐲 𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬:

1) 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 & 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Create, implement, and optimize PPC campaigns across Google Ads, Bing Ads, and social media platforms.

2) 𝐊𝐞𝐲𝐰𝐨𝐫𝐝 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲: Conduct comprehensive keyword research and refine targeting to boost relevance and performance.

3) 𝐀𝐝 𝐂𝐨𝐩𝐲 & 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Craft compelling ad copy and collaborate on landing pages to improve click-through rates (CTR) and conversion rates (CVR).

4) 𝐁𝐮𝐝𝐠𝐞𝐭 & 𝐁𝐢𝐝 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Manage campaign budgets, bidding strategies, and identify opportunities to reduce cost per click (CPC) and cost per acquisition (CPA).

5) 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 𝐓𝐫𝐚𝐜𝐤𝐢𝐧𝐠 & 𝐑𝐞𝐩𝐨𝐫𝐭𝐢𝐧𝐠: Set up tracking (UTM parameters, conversion tracking), analyze metrics with tools like Google Analytics, and deliver actionable insights through reports.

6) 𝐓𝐞𝐬𝐭𝐢𝐧𝐠 & 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Run A/B tests on ad creative, copy, and landing pages to continuously improve campaign outcomes.

𝐑𝐞𝐪𝐮𝐢𝐫𝐞𝐦𝐞𝐧𝐭𝐬:

> Bachelor’s degree in Marketing, Business, Communications.
> 5 years of proven PPC campaign management experience.
> Proficiency in platforms like Google Ads and Bing Ads (plus social media PPC is a plus).
> Certifications in Google Ads and/or Bing Ads preferred.
> Experience with A/B testing and landing-page optimization.

𝐀𝐩𝐩𝐥𝐲: salman.ahmad@now.net.pk