
Digital Marketing Executive
Views: 21
Posted: 2026-02-20
Expires: 2026-03-06
ExpiredSwitch Communications is Hiring: Digital Marketing Executive
Location: Islamabad
๐๐๐ฒ ๐๐๐ฌ๐ฉ๐จ๐ง๐ฌ๐ข๐๐ข๐ฅ๐ข๐ญ๐ข๐๐ฌ:
- Plan, execute, and optimize targeted acquisition campaigns on TikTok, Google Display Network (GDN), and Meta platforms.
- Develop scalable strategies to increase product subscriptions across multiple advertising channels.
- Monitor and optimize key performance metrics including CPI, CPP, and ROAS.
- Conduct A/B testing on landing pages, forms, and user interfaces to improve conversion rates.
- Analyze website and app user journeys to identify bottlenecks and recommend optimization strategies.
- Optimize website and landing page flows to enhance user experience and subscription growth.
- Track and analyze campaign performance using GA4, Firebase, Meta Pixel, TikTok Pixel, and Google Tag Manager.
- Prepare performance reports with actionable insights for continuous improvement.
- Manage and allocate campaign budgets efficiently to maximize returns.
- Coordinate with internal departments to ensure smooth campaign execution.
- Drive subscription and order growth volume through data-driven optimization.
๐๐๐ช๐ฎ๐ข๐ซ๐๐ฆ๐๐ง๐ญ๐ฌ:
- Bachelorโs degree in Marketing or a related field.
- 1โ3 years of relevant experience in digital marketing.
- Experience in product-based marketing campaigns.
- Hands-on experience in planning and managing campaigns on Meta, TikTok, and Google platforms.
- Strong understanding of campaign types including VAS/telco subscription campaigns, e-commerce sales/ROAS campaigns, app installs, awareness, and traffic campaigns.
- Proficiency in tracking and analytics tools (GA4, Firebase, Meta Pixel, TikTok Pixel, Google Tag Manager).
- Strong knowledge of budget planning and performance optimization.
๐ฉ To apply: Send your CV to mahnoor.sayed@switch.com.pk with the subject line โDigital Marketing Executiveโ.
๐ Islamabad@Switch Communications#Digital Marketing Executive๐งณ Experienced Required