Content Writer Team Lead

Content Writer Team Lead 

This role will oversee a team of writers to produce engaging, SEO-optimized content for our medical services, SaaS products, and related IT solutions.

Key Responsibilities :

Develop and implement content strategies for medical, RCM, and SaaS products, including blog posts, whitepapers, case studies, email campaigns, social media content, and website copy.

Stay updated on healthcare regulations (e.g., HIPAA, CMS guidelines), Google updates (e.g., Core Web Vitals, E-A-T), and digital marketing trends to ensure compliant and optimized content.

Utilize analytics tools (e.g., Google Analytics, SEMrush) to monitor content performance, report insights, and refine strategies for optimal ROI.

Innovate with diverse content formats, such as infographics, videos, or interactive guides, to meet evolving audience preferences.

Manage content workflows, assign tasks, and ensure deadlines are met in a fast-paced agency environment.

Required Qualifications :

Bachelor’s or Master’s degree in Journalism, Communications, English, or a related field; certifications in digital marketing/SEO are a plus.

5+ years of content writing experience, with at least 2 years in a leadership or supervisory role.

Proven expertise in writing for healthcare, medical, or SaaS industries, with a portfolio showcasing versatile styles (technical, educational, promotional).

Strong knowledge of SEO principles, Google algorithm updates, and content optimization tools.

Excellent leadership and communication skills to manage and inspire a team of 30+ members in a hybrid or remote setting.

Proficiency in content management systems (e.g., WordPress, HubSpot) and analytics platforms.

Benefits: 

5 Working Days, Medical Insurance, Provident Fund, Market Competitive Salary, free pick and drop service 

Location - DHA Phase 5 Tauheed Commercial - 

Shift : Evening 3pm till 12:00am Monday - Friday 

📩 Apply now: madiha.bashir@appedology.com with the subject.

Use reference: HR Posting Partner